The Agency Growth Blog - For Owners Who Want Growth

What’s Your Agency Worth And How To Increase The Value

Posted by Mike Lieberman on Feb 2, 2022 8:00:00 AM

There is a major change coming to the agency world and you should be prepared for it. Right now, there are thousands of agencies who all look similar, are similar sizes, and provide similar services. This means this industry is ripe for a roll-up.

I was discussing this with the agency owners in our Mastermind Group last week. Almost all of them were interested in this process and it was a lively conversation with everyone sharing. 

Some of you may have even had initial conversations with potential buyers. Some potential acquirers are working on rolling up a number of smaller agencies to produce an agency that does over $10 million in revenue and over $1 million in profit each year. 

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Topics: Selling Your Inbound Marketing Agency, Agency Acquisitions, merging with other agencies

Are Agency Mergers And Acquisitions Important For Agency Growth?

Posted by Mike Lieberman on Oct 24, 2018 8:55:00 AM

The short answer is no. You don’t need to acquire other agencies to grow, but it sure does help. Think about it like this. Would you pay a sales rep $100,000 if they were going to bring you a guaranteed $1 million dollars in new business? Of course.

What about if you could hire 10 highly qualified, amazing, culturally perfect new team members in one afternoon? And you had revenue to pay them all. Would you do that? Of course, you would.

What about filling a gap in your current delivery? For example, what if you’re just ok at paid media and paid search, but by acquiring a company you’re instantly at the top of your game in terms of getting clients results from their paid media programs? Anyone would say yes to this scenario too.

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Topics: agency growth strategies, inbound agency growth, Agency Acquisitions

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