If you’re running an inbound marketing agency or transitioning from a more traditional agency into an inbound agency, then you’re getting a lot of advice from a lot of different people. You job is to sift through the advice and adopt what works for you and your agency.
One of those questions is, “Do we publish pricing on our website?” Once you start looking some of the more popular and successful inbound marketing agencies you see that a majority of them DO publish pricing on their site. However, before you make that decisions, you should be aware of the pluses and minuses of putting pricing on your site.