This is a topic I get asked about a lot and reoccurring questions are usually wonderful topics for blog articles. How often and in what format should inbound agency owners be talking to your clients about the performance of your agency and the performance of your inbound marketing program?
I know a lot of you are working directly with your inbound marketing agency clients. I know many of you want to be working less with clients and working on the agency more. Even if you’re working with clients day to day, getting client feedback from them on overall performance is something you should create a system for going forward.
Having tired almost everything to stay close to our inbound marketing clients, I’ll share the pluses and minuses of various client satisfaction monitoring systems we’ve used and why we do what we do today.